Wednesday, December 10, 2008

Trojan's Evolve One Evolve All Campaign Encourages Social Media for Social Good

Using social media for good has gotten a lot easier lately. By sharing stories with your friends, watching videos, taking quizzes, and donating some time of yourself, you may be able to help those less fortunate too. Trojan is making that happen with its Evolve One Evolve All STD Awareness Campaign. Those less fortunate can get free condoms -- just by you taking less than 2 minutes out of your day to watch a video, send an email to a friend, or to take a quiz.

Here's how it works. The Evolve One Evolve All site has a variety of parts. There are videos to watch (you can upload your videos too), you can rate videos, you can take the pledge to practice safe sex, or you can share the site with a friend. For all of these different activities, Trojan will set aside condoms to give those who can't buy them -- for free.

The breakdown is as follows:
* 1 condom will be donated for a comment left on each video
* 1 condom will be donated for a rating left on each video
* 2 condoms will be donated if you take the quiz on the site
* 2 condoms will be donated if you make the pledge
* 3 condoms will be donated if you forward the site to a friend. Each friend = 3 more condoms!
* 5 condoms will be donated if you upload a video

What are you waiting for? It's definitely a way to use social media for the public good, and time is running out!